Are you interested in making some money as a Kindle book publisher but aren’t sure about how to avoid making some serious mistakes that will reduce your chances of becoming successful? As with any venture, there are pitfalls that must be avoided, and in doing so the learning curve that you will experience will be much shorter than it needs to be. So for some mistakes that you should avoid with your Kindle book publishing venture read on.

Not Giving Enough Attention to the Cover and Title

The saying “never judge a book by its cover” means well, but in reality it is rather hard to do. There are thousands of books to choose from and skim reading through them all just isn’t an option. As a result, there is a tendency for people to only skim read a few pages of a book once they have been intrigued by the title and the cover. Therefore, you must give a lot of attention to your title and cover when creating your Kindle book. For you cover, if you don’t have any graphic skills then you must get that job outsourced to a professional. The investment that you make will be well worth it when it increases your sales. An expert from The Creative Penn suggests the importance of the title and cover of a Kindle book cannot be ignored:

I browse the new releases on Kindle every week, checking out the cover and titles first. Then I click through and download a sample if I like the look of it. So cover and title are still as important as they are on traditional bookshelves.

Not Being Focused on a Niche

A lot of sales can be driven by your reputation. However, if you pick a very big market such as fitness, or weight loss then it can be very hard to make a name for yourself due to the fierce competition that you will meet. A better approach is to pick a sub category of such markets. For example, you could go with marathon running, and that is a corner of the Kindle publishing world that you might be able to dominate given enough time. PC Pro states the importance of picking a niche:

When choosing a topic for your book, find a niche that’s large enough to generate sufficient sales, while still small enough that you can dominate it.

You can identify such niches by looking at what you might want to write about, things that you are passionate about, and then do some research for related keywords using a keyword tool. You will uncover all sorts of ideas, and then it is just a matter of looking at what is already on Kindle so that you can assess the competition.

Not Promoting in the Beginning

Without the adequate exposure for your first couple of books, you might not be very successful. After you have a following and a reputation then you can rely on that to get you sales, but in the beginning it is important to make an effort to promote you books. To start off, you can get a couple of reviews for your books, and an expert from Michael Hyatt suggests how:

Before the book’s release, send the book to friends, family, and followers online who would be willing to leave a review.

Once these reviews are completed, spread them out to as many places as possible such as relevant forums and social media sites. If your books are truly good then once people read them they will out of their own enthusiasm create their own reviews and that will allow your book to go viral.

Managing your finances can be a daunting task if you have a lot of expenses. Some people are naturally skilled at this, though others may not be as talented. Take the example of a typical man who has a wife and kids. As the primary provider, he has a desk job

wherein he earns about $2000 each month. He has a wife, and two kids who both go to primary school. He also has a car and a home which he is still paying for. In addition to this, he is also responsible for buying groceries for his family, as well as school supplies for his kids. He is also saving up future expenses like school tuition fees, and a college fund for both of his kids. Then, there’s also the matter of funds in case of emergencies, and savings for his retirement.

This is a very typical setup in an American household. Like most Americans, he also has a credit card which he pays off every month. However, there may be unforeseen circumstances which may prevent him from paying punctually each month, such as a sickness in the family, or expenses for car repairs. He can of course charge this to his credit card, but it may take him a while to be able to recover the money which he owes his credit card. These circumstances may also affect his ability to pay for his mortgage loan. If he has not earned enough to be able to add money to his emergency fund, then this will reflect very badly on his credit score.

What is a Credit Score?

A credit score is a number which represents how creditworthy a person is. That is, it shows the likelihood that a person will be able to pay for debts incurred in their mortgage, bank loan or credit card. Lenders like banks and credit card companies benefit from seeing consumers’ credit scores because it shows them how much of a risk will be posed by lending the money to a particular person. This score may also be referred to as the FICO (Fair, Isaac and Company) score, and it’s shown as a number. There are many types of FICO scores such as the generic/classic (ranging from 300 to 850), bankcard (ranging from 250 to 900), personal finance, mortgage (ranging from 300 to 850), installment loan, auto and the NextGen score (ranging from 150 to 950). When a person has a higher FICO score, this means that they are more creditworthy. Conversely, if their score is lower, they are less creditworthy.

Scott Hilton’s Credit Secret

Scott Hilton has discovered a secret for increasing your credit score practically overnight. He discovered this system during a certain period in his life when his credit score was merely 471, and he couldn’t get approved for a loan, a car, a house,

or anything! During this time he just lost his job and was living off of his credit cards. And as someone who is unable to pay for his credit cards, he accumulated a huge amount of debt. In his desperation, he searched the Web for various “tricks” for increasing his credit score, and he even hired a “credit repair” company!

When none of these methods worked in improving his score, he looked to the law to see if there were any loopholes he could make use of. And within those pages of legal clauses, he found his ticket to a better credit score. Seeing as there is no text in the law saying that making use of this loophole was illegal, he put his newfound discovery to the test. At the time, he has 12 negative accounts on his credit report, and he used his little trick on every single one of them. Weeks later, he received letters in the mail telling him that these items were already deleted, as if they never happened! In fact, he even received $1000 from American Express, with a letter of apology for his troubles.

Eventually, his credit score became perfect and 100 percent successful. He even tried out the trick with his girlfriend’s credit score, and after a couple of weeks it went from 588 to 700! And she got approved for a new credit card. With this little trick, there will be no more collection agencies pestering you to pay your debts, no more embarrassing letters in the mail, and no more fear of applying for a loan, a credit card, a car or a house! With Scott Hilton’s Credit Secret, you can be able to start off with a clean slate!

What We Like About Credit Secret

• Imagine starting off clean and being able to take out a loan again once your credit score has been improved. It will be like you will now be viewed as a creditworthy consumer who knows how to pay his or her own credit card bills, mortgage payments, and loan payments.
• There’s no more need for you to borrow money from loan sharks who may pile on impossible interest rates. With Scott Hilton’s Credit Score, you can take out a loan once again, and hopefully this time, you will be able to clear your credit line without the need for a loophole in the system.
• This method is 100% legal, and will be able to help you shake off collection agencies.

What We Don’t Like About Credit Secret

• Credit Secret is not a miracle cure for making big bucks off a legal loophole. Hopefully when you have fixed your credit score, you will no longer go back to your old financial habits. We hope that you won’t just go into a cycle of taking out a loan, clearing your credit score, and taking out another loan as this would be an abuse of the system.

Our Final Verdict

There’s the easy way of getting a better score (such as paying off your debts) and then there’s the easy way to getting a bank loan approved. Scott Hilton’s Credit Secret can help increase your credit score so you can take out a loan, and hopefully use this to repair past financial mistakes. Not only is it incredibly effective, but it may just be the shining light you need in order to learn from your past mistakes.

When launching your e-mail marketing campaign you must have your e-mail messages written well in advance. The nature of each e-mail and the timing needs to be strategically considered, sending out random broadcasts whenever you have the time to write an e-mail is not the way to go about an effective campaign. If you are interested with regards to what must be considered in order to have an e-mail marketing campaign that actually works then read on.

Provide Useful Information

It might sound a bit simple, but providing information in your e-mail marketing messages that is actually useful, that adds value to the lives of your audience is extremely important. This is because what happens when you don’t provide anything of value your subscribers is they will simply begin to unsubscribe and that is the last thing you want them to do. A writer from Inc explains the importance of adding valuable information in addition to marketing content:

Include useful information that benefits and inspires readers to action. Be personable. Selling your services is okay, but keep the overall tone on a friendly level. Be a human; not a self-promoting SPAM-bot.

To get useful information into your messages all you have to do is some research in your niche. Go through some forums and see what common questions people are asking. These can be the subject titles of your messages, and make sure that within the email you actually answer the problem.

Don’t Push Too Hard On The Marketing

People hate being blatantly sold to, what people can live with is if you provide lots of great content and then once in a while sneak in a subtle pitch for a product that you are selling. A good method is to not do any selling at all until the third or fourth second e-mail, because this gives you more time to gain the trust of your subscribers and do some pre-selling.

Customers buy products from people they can trust, that is why brand recognition is so important. Therefore, the goal of your first couple of emails should be to gain their trust, not lose them at the first hurdle by attempting to sell them something. By being patient, you will reap the rewards further down the line. An expert from Aweber explains that once you have given them useful info they will be more inclined to buy from you:

Your followers enjoy and appreciate the information you’ve shared. This builds up goodwill toward your brand. When it comes time for those educated, entertained people to purchase what you’re selling, guess who they buy from? You, of course.

Furthermore, you need to rotate the products that you market to your subscribers, because if you only have one product to promote then you are missing out on potentially a whole lot more money.

Be Very Responsive

It is important to build a relationship with your list, and you can do that by actually offering the subscribers to send you some questions, and then taking the time to adequately answer them. There are many different questions that can pop up into a reader’s head when they are consuming your content, and if you can make them trust you enough to have you answer all of their questions, then when the time comes to market a product to them they may trust you enough to buy what it is that you are offering.

In some cases, the problems that your subscribers will pose to you can be answered from the top of your head, depending on how much of an expert you are. Other questions might involve doing some research, but remember any questions that you do answer will only go towards increasing your reputation.

Catchy Subject Line

It is crucial to have the kind of subject line that catches the attention of your subscribers. The open rate, which is the percentage of people opening your emails which are on your list is very much reliant on the quality of your subject lines. They need to be to the point and have a sense of urgency about them. If you can strike a sense of curiosity up for your subscribers then you will have very healthy open rates for your e-mails. Hub Spot suggests that the subject lines must be to the point:

Make sure it is clear, to the point, and “headlined.” You want it to be easy to read and clear to understand. Whether you’re offering a discount, giveaway, webinar, ebook, or something else of value, make sure it’s easily and clearly conveyed in the email’s subject line.

Your E-Mails Will Be Skimmed Over

You would like to think that once your e-mails get opened they will be read down to the very last word. However, what most people will do is simply skim read your e-mails and that is why you need to write e-mails in such a way that makes them easy to be digested by skim reading. You want to format your e-mails in such a way that the most important information that you wish to convey will appear in very strategic places. Therefore, write e-mail’s that can be digested very quickly, as an expert from Marketing Sherpa Blog suggests:

I’m not saying all email messages have to be short, but they should be readable in a skim format. Your audience should be able to understand the main message in five to 10 seconds.

Using short paragraphs, bolded keywords and multiple headlines within an e-mail will make it easier on the eye which in turn will entice your subscribers to read on further. On the other hand, if you simply write a block of text and expect your readers to go through it all then you will not get very far with your e-mail marketing efforts. And above all, make sure that you are constantly split testing your e-mail messages to see which one is the more effective one. With enough testing you should be able to create a sales funnel that will allow you to make a good amount of money from your list.

Are you interested in making some money by marketing Amazon products, but don’t know what marketing channels to use? There are a number of marketing channels available for you to utilize in order to get a lot of commissions on such products. What you have working in your favor is that Amazon is a well-known brand that requires no introduction. You simply need to put their products in front of potential customers and the link that takes the visitors through to the Amazon website will do the rest.

E-Mail Marketing

One of the more well-known marketing techniques in the internet marketing world is email marketing, and when used correctly it can bring in a flood of sales. The reason why e-mail marketing is so effective is because it allows you to build up a list of people that you can repeatedly market your offers to. So let’s say that you have a list of people in the cooking niche, then you can market to them several cooking books over the course of a month, and even if they don’t buy during that period of time, as long as they are on your list you will have more chances to get them to buy something.

In addition to trying to sell something, your e-mail messages should also share useful information, as an expert from Coppyblogger suggests:

Make sure people benefit from reading your emails. How? Share a useful tip. Make them feel better. Inspire them.

By sharing information that is of use to people on your list, they will be more likely to trust you and as a result more likely to buy the products that are recommend in your emails.

Review Websites

Another well-known strategy for marketing Amazon products is to have review websites, and as the name suggests you basically have a website where you review a bunch of products. You need to be honest with the reviews, so if you are to have much success you need to find good products to review, that people will actually want to buy. Setting up a website might sound like a big deal, but in fact it is rather simple once you get the hang of it. Website publishing platforms such as WordPress makes setting up and organizing a website very simple, and there are now many Amazon related plugins that you can make use of in order to improve the quality of your website.

The great thing about review websites is that they are pieces of property that you own, and you can be very flexible with their design. Furthermore, you can review as many products as you like, hundreds even, and that will increase your chances of making some decent commission checks.

Pay Per Click

One of the more expensive marketing techniques is using PPC, but the upside is that you can get instant results. In reality, you will need to go through a trial and error process as you figure out the best campaigns from several that you run. It is only by doing some testing that you can get a sense of what keywords need to be gone for and how much to pay per click. As an expert from Mashable suggests, PPC campaigns require a lot of work:

Pay-per-click (PPC) advertising is key to most online marketing campaigns today, and it’s often expensive and overwhelming. If the tedious nature and large time commitment required to run a successful – or even unsuccessful – PPC campaign has got you down, you are not alone.

These are just 3 of the strategies out there for making money with Amazon commissions. There are plenty more such as forum marketing and guest posting. You have to find out what works best for you and stick with it until you see a big return on your investment.